Digital Business Cards for Travel and Tourism
A visitor spends a day with your guide, has the best afternoon of their trip, and flies home. A month later a friend asks who they toured with, and they cannot remember the name. The paper card they were given is in a hotel bin in another country.
Tourism is a business of short meetings and long memories. Most of your future bookings come from people who met you once, often from abroad, and the business card is the one thing that leaves with them. This is how tour operators, travel agents, lodges and guesthouses are using digital business cards so that the card works long after the guest has gone home.
Put the experiences on the card
A tourist does not remember a phone number. They remember the sunset drive, the wine farm, the township walk. So the card should show them. A Cardtly card holds a gallery of up to ten photos, and each photo takes a caption and its own link. A tour reads "Full-day Cape Peninsula, from R1 450 per person" under the picture, and tapping it opens that tour's booking page.
The Showroom layout puts a photograph across the top of the card with your company name as the headline and your guide as a small chip below, so the first thing a guest sees is the place, not the person. You can drag and zoom every photo inside its frame, so the mountain fits and the vehicle in the foreground does not crowd it out.
Guests from abroad, on any phone
Your guests come from everywhere, and none of them will install an app to see your details. A digital card opens in any phone browser in any country, by a tap, a QR code scan or a link. The guest saves you to their contacts in one tap, with your name spelled correctly, so you are there when they want to book again.
Cardtly is billed in rand, but the cards themselves work anywhere with a browser, so it makes no difference to your guests where they live.
WhatsApp is how they will contact you
International visitors rarely phone a South African number. They message. Every card carries a WhatsApp button, so a guest can ask about another tour, a transfer or a recommendation without the cost of a call. You can also send your whole card to a guest's number as a WhatsApp link before they arrive, so your details are on their phone from the moment they land.
Turn an enquiry into a booking
A guest who is interested but not ready to book is a lead, and most tourism businesses lose them because there is no easy way to follow up. A card can collect what you need to follow up properly:
- a contact exchange invites the guest to share their details back after saving yours,
- up to five questions of your own ask what matters, such as travel dates, group size and interests,
- a book-a-meeting button lets them request a time for a call to plan a trip,
- every enquiry lands in one contacts list with a one-tap WhatsApp button and an Excel export.
At a travel expo, the same card captures every visitor to your stand. Our trade show lead capture guide covers how to follow up before the leads go cold.
A QR code everywhere a guest stands still
Tourism has more places to put a QR code than most businesses: the back of a vehicle, the lodge reception desk, a card in each room, the concierge desk of a partner hotel, a brochure rack, the last page of an itinerary. Each one can send a guest straight to your card.
Cardtly marks the link inside each QR code, so your analytics show how people arrived: a QR scan, a tap of an NFC card, a link sent on WhatsApp or the QR in your email signature. That tells you whether the brochure at the partner hotel is producing anything. Our guide to QR code business cards covers the size and contrast rules that keep a code scannable.
Reviews and links in one place
A guest who loved the day is most willing to leave a review in the first few hours. Put the link on your card, along with your booking page, your social profiles and anything else you want them to find. A card holds up to 10 custom links, so a review link, a booking page, a gift voucher and a newsletter can all sit one tap away.
Seasonal guides and a team that changes
Many operators take on guides and drivers for the season. Printed cards for people who leave in a few months are money in a drawer. On a team account, each guide gets a card in minutes, branded and filled in, with the company's logo, details and links locked so they stay correct. When the season ends, the card is archived and goes offline, the seat goes to next season's guide, and every enquiry that card captured stays with the company.
Printed cards against digital
| Printed | Cardtly | |
|---|---|---|
| Tours | None | Ten, with links |
| Overseas guest | Lost in transit | Saved on phone |
| Contact | A phone call | |
| Guide leaves | Cards wasted | Seat reassigned |
| Cost | Each print run | R97 per card a month |
Getting started
- Build the company card. Logo, name, office number, website and booking links, with your best tours in the gallery.
- Write your enquiry questions. Travel dates, group size and interests are a good start.
- Add your guides and staff. Apply the company look to every card and lock what must stay the same.
- Print the QR codes. Vehicles, reception, rooms, brochures and itineraries. An NFC card for the tap is optional, at R150 once-off with your logo or R200 designed around your brand, plus R100 shipping per order in South Africa.
Every signup gets 7 days of the full product with no credit card, so you can build a card, load your tours and hand it to your next guests before deciding. For more than one guide, read how Cardtly works for teams.
Frequently asked questions
Can overseas guests open a South African digital business card?
Yes. The card is an ordinary web page that opens in any phone browser in any country, with no app, and guests save your details to their contacts in one tap.
Can I show my tours and prices on the card?
Yes. The gallery holds up to ten photos, each with a caption and its own link, so each tour can show a price and open its booking page.
How do guests contact me from the card?
Most use the WhatsApp button. Every card also has your phone and email, a book-a-meeting button, and an optional enquiry form with up to five questions of your own, such as travel dates and group size.
Where should a tourism business put its QR code?
Anywhere a guest stands still: vehicles, reception, guest rooms, partner hotel concierge desks, brochures and itineraries. Cardtly's analytics show QR scans separately from NFC taps and WhatsApp links, so you can see which places produce enquiries.
What happens to a seasonal guide's card at the end of the season?
It is archived from the team dashboard and goes offline, the seat is reassigned to the next guide, and every enquiry the card captured stays in the company's contact list.
How much does it cost?
R97 per card a month, billed in rand, with 7 days of the full product first and no credit card required. An NFC card is optional at R150 once-off with your logo, or R200 designed around your brand, plus R100 shipping per order in South Africa.